Consumer
Packaged Goods
The consumer-packaged goods (CPG) industry includes fast-moving consumer goods (FMCG), pesticides, insecticides, and pharmaceutical industries. The White Goods Industry, which encompasses manufacturers of air conditioners, refrigerators, washing machines and dryers, dishwashers, and LED lights, shares similar industry dynamics to some extent. The CPG Industry is unique because its manufacturing is mainly formulation-based and relatively easier than other manufacturing industries. The complexity of the CPG Industry lies in the distribution side, especially in countries like India and other developing nations, where CPG products reach customers primarily through general trade, as opposed to developed nations where goods are distributed through modern trade.
From an Enterprise Resource Planning (ERP) perspective, tracking schemes, discounts, and rebates becomes challenging. Our journey in the CPG industry began with the pesticide industry, which has one of the most complex schemes, discounts, and rebates. Over the years, we have worked with various types of pesticides, pharmaceutical retail and distribution, and FMCG companies. In the FMCG sector, we handle long- and short-shelf-life food products.
The solution vision slide shows the CPG industry’s business processes, which are automated and integrated through business applications such as ERP, CRM, POS, Distribution Management Systems and apps to provide a seamless control and decision support system for the organization.
End Consumer
Sales & Dealer Portals
&
Mobile Apps
- Sales Portal
- Dealer Portal
- Schemes, Discounts, Rebates
- Events
- Sales Alerts
- Launch Notifications
- Email & SMS Broadcasts
- Sales Target V/S Actuals
- Ledger Reconcillations
Institutional
Corporate
Web Ordering
Dealer
Retailer
Modern Trade
AX Distribution Managament System
- Sales Force
- VAN Sales
- Schemes, Discounts
- Settlements
- Vehicle Management
- Routing Management
- Asset-Refrigirator Management
- Replenishment
- Min/Max, Buffer Stock
- Multisite Warehouse
Logistics
Management
Centralized Process, Schemes and Master Data Control in Multiple Application-integration Scenario
Designing
- Ground Up
- Top Down
- Sales Forecasting
- Sales Targets
Manufacturing
- Vendor Empanelment
- Delivery Schedules
- Procure to Pay
Sourcing
- Merchandising (Traded)
- Vendor Empanelment
- Procure to Pay
Warehouse Management
- Multisite Order Routing
- Dynamic Warehousing
- Rack-Bin
- Pick-Put
Project Service & Asset Management
- Timelines
- Owner
- Delegation
- Escalation
- CAP EX Process
- Sampling Management
- Job Work Workflows
- Service Management
- Project Plan
HR Management
- Skills
- Roles
- Responsibilities
- KPIs
- Timelines
- Owner
- Delegation
- Escalation
Management Accounting
- Trading Vs Manufacturing
- Brand Vs Brand
- Region Vs Region
- Budgeting & Control
- Profit Center Acct.
- Cost Accounting
Treasury Management
- Fund Flow
- Cash Row
- Dollar & Currencies
- Hedging & Risk Management
- Bond and Investments
- Debt & Equity
Statuary Management
Vendor Portal
&
Mobile Apps
- Delivery Schedules
- Job Work Updates
- Material In-Transit Updates
- Invoice Priting
- Online Ledger Reconciliation
Business Intelligence & Data Warehousing
Depicted below are the sub-industry and domains found in a CPG company. This also includes the typical core processes that are followed within this industry. The core consists of some of the products from our CPG clients.
Key Business Changes
The CPG Industry undergoes a significant transformation during an ERP Implementation, relying on focused organizational change management efforts.
State
State
Changes
Changes
Issues
Operational Capability based Implementation Phasing
ERPs and other business applications require organizational habits and practices to change to be successfully implemented and adopted. As a result, this categorization needs to be introduced gradually, allowing for the maturation and solidification of habits, practices, and data changes before moving on to the next phase. Despite their extensive capabilities, SAP, Microsoft ERP, and CRMs cannot be implemented and adopted simultaneously. Because transforming practices and habits takes time, these functionalities can only be adopted with this transformation.
